Social Media Marketing? Hmmm….


So what’s with the blog, Twitter, and the WamBam Facebook page?

I get asked this question every so often, and my answers are weak. They vary from:

Everyone’s doing it.
The latest issue of Inc. magazine said it was the new rage.
I read a book on Social Media marketing and it made sense.
We’re trying (pretending?) to be a real business.

Ok, so I’ll be the first to admit that I don’t really have a clue about it. I’m just trying it out. I’m not a Harvard educated Marketing Mongrel. Not even close.

The blog is important to us for a few reasons. The most shameless is search engine optimization. But there are other benefits, too. We can log our story (and another marketing book said it’s all about the story…) and it’s a great container to put little tidbits of information in that would only clutter our site.

But Facebook and Twitter? Hmmm….I’m not convinced. But I’m not giving up, either. After all, I’m sure my 6 Twitter followers (mostly personal friends of mine) wait for updates with baited breath.

So would you help me out in my marketing efforts by becoming a fan of WamBam Fence on Facebook? I promise we won’t inundate you with marketing BS in your newsfeed. You can also follow us on Twitter. I can’t promise an endless supply of witty and clever tweets, but Clever Joe is kinda loveable, right? If you would do this to help us in our marketing efforts, I would be eternally grateful. After all, I can’t afford Harvard. And I’m pretty sure they wouldn’t accept me, either.

Click here to become a Facebook fan and click here to follow us on Twitter. And why should you? Well, we offer digless vinyl fence that’s fun and easy to install. It doesn’t get much better than that, right?

Your Job Might Be Safer Than You Think

I haven’t made any attempts to disguise the fact that we do some outsourcing at WamBam Fence. For those of you who live and work in North America, you might derive some satisfaction from the fact that it’s not always smooth sailing.

Take, for instance, my instructions to a web developer in India for the following part of the site:

Basic Instructions to this Page

1. Change Title font (The WamBam Journal) to “Gloucester MT Extra  Condensed”. It should say “The WamBam Journal” at the top and the bottom.
2. In the new page as per our discussion, the copy should read (I typed out the whole paragraph for him).

The end result when I went to the site the next morning? (Yes, the changes were live.)

Maybe I Need to Give Clearer Instructions?

Let’s just say that after several incidents, we’ve mostly reverted back to North America for outsourcing.

Here at WamBam Fence, we provide digless vinyl fence that’s easy to install because it’s designed for the do-it-yourself market.

Happy Thanksgiving

We wanted to wish everyone a Happy Thanksgiving. Being Canadian, it’s a new experience to celebrate Thanksgiving at the end of November. We’re actually heading back to Canada for these holidays, even though in Canada it’s not Thanksgiving.

Check out our home page to see Clever Joe’s Thanksgiving cheer.

UFC: The Ultimate Fencing Challenge

“How strong is your fence?’

It’s a question we get asked often. The truth is that our fencing is very strong because the posts are reinforced with pipe anchors whereas a traditionally installed vinyl fence has hollow posts. But we don’t want you to take our word for it.

We did a sort of redneck strength test using a come-along winching device between our panel and a common traditionally installed panel. We didn’t know what to expect ourselves, but it was fun to watch. Check it out:

Not only is our digless vinyl fence easier, cleaner, and more fun to install, but it’s also stronger!

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